Winning the Net Game: Becoming Profitable Now That the Web Rules Have Changed
| Author | : | |
| Rating | : | 4.16 (991 Votes) |
| Asin | : | 1891984489 |
| Format Type | : | paperback |
| Number of Pages | : | 304 Pages |
| Publish Date | : | 2015-01-11 |
| Language | : | English |
DESCRIPTION:
Currently she is a professor at Emory University's Goizueta Business School. . in management information systems from the University of California, Irvine. Her primary areas of expertise are IT planning and development including Web strategy and design for both small businesses and Fortune 100 firms. About the AuthorCaroline Howard is an independent computer and Web development consultant. She graduated with an MBA from the Wharton School, University if Pennsylvania, and a Ph.D
Howard outlines the methodology needed to reach customers and build relationships for successful Net marketing via a tale of small business struggling to evolve it's business and transition onto the Net.Tactics small businesses can use to compete with larger organizations and become industry leaders. It will serve as your guide, giving you 20-20 foresight in making good business decisions and speeding your journey to Winning theNet Game.Caroline Howard's Winning the Net Game teaches you how to use the Net to save money and earn profits by providing an easy to follow comprehensive approach to doing business on the Net. Strategies for improving customer relationships and conversion rates. They all forgot the basic business principles: Being in business means making a profit. E-Business HypeIt's All Over Now.Many high profile Internet businesses have failed. Many Internet pioneers generated Web traffic and investor financing, instead of revenues. Instructions for developing alliances, partnering strategies and mutually beneficial relationships. Methods for lowering cost through increased efficiency and productivity. Do you have visions of success for your new business? Then consider this book a necessary tool. Tips for leveraging the cost savings of the Net, and much more!
A "must read" for anyone thinking about starting a Web-based Suzanne Montgomery This book is a "must read" for anyone thinking about starting a Web-based business. It is also good for those who currently have a Web-based business and want it to be more successful. Caroline Howard writes in a clear and concise style - and deftly covers such topics as choosing your domain name, competitive market analyses, developing an e-commerce business plan, e-tailing, peer-to-peer . Good start for developing strategies on the web. Harvey Sutton Winning the net game is an excellent book for small businesses trying to develop strategies on the Internet. What I found interesting is how she used a story of a family business in an effort to apply examples to the real world. The information relates well to anyone that may not have a clear understanding of how the Internet can enhance their business. Winning the net game in my opinion i. Harvey Sutton said Good start for developing strategies on the web.. Winning the net game is an excellent book for small businesses trying to develop strategies on the web. What I found interesting is how she used a story of a family business in an effort to apply it to the real world. The information relates well to anyone that may not have a clear understanding of how the web can enhance a business' operations. Winning the net game in my opinion is a must
Currently she is a professor at Emory University's Goizueta Business School. . in management information systems from the University of California, Irvine. Her primary areas of expertise are IT planning and development including Web strategy and design for both small businesses and Fortune 100 firms. Caroline Howard is an independent computer and